cocredo - company credit checks

Something Every Sales Person Should Consider

  • 05/10/2017
  • Jane Bray

Picture the scenario…you’re in a meeting with a potential client, about to make the sale of the century but you haven’t done your homework on the company. Although you want to sign them up there and then, there is a nagging feeling that you could be taking a huge risk.

You have 3 options…

  • Just sign them up anyway, they’re a well-known company with a good reputation, what have you got to lose?
  • Tell them that you’ve got to go and run some checks and that you’ll get back to them the following day (risking losing the deal to a competitor)


  • Ask for a five-minute break, get on line, access your CoCredo account from your mobile and run a credit report on them - then go and close the deal!

When you break down this scenario, it is pretty clear what the answer is - but when you’re faced with either closing a deal or potentially losing it, it would be easy to sign up a company without running any background checks. As tempting as it may seem at the time, just basing a deal on the fact a company is well-known, or you have done business with them before, does not make good business sense. Behind the scenes, the company could be in serious financial debt which could result in late or no payments, which would have a detrimental effect on your business finances.

The ease of using the CoCredo portal to run credit reports can save your business from bad debt in one quick easy step. The reports can be accessed from any mobile device 24/7, 365 days a year. This will tell you everything you need to know on the company’s financial stability in an easy to read format and whether they are a creditworthy company.  It will tell you how much credit you should give them at any one time depending on their credit score. If you’re happy with what you see, you can sign them up there and then and have peace of mind that you made the right decision for you and your company.

For a FREE trial contact us on 01494 790600 or email